Introduction

About this book
by Xtine Burroughs and Michael Mandiberg

This book was written by two artists who also happen to be educators teaching studio foundation classes in digital art and design. While teaching classes that meet in software laboratories, we noticed that many of our students expected to learn software but gave little consideration to aesthetics of history. A typical first day question might be, “Are we going to learn Photoshop® in this class?” At first we were tempted to oblige our students’ thirst for so-called practical knowledge, but we recognize that in the absence of the visual, theoretical, and historical frameworks practical knowledge is practically useless. To teach our classes we used the very best of the software training manuals, and supplemented them with all the visual and historical material that was missing. We have tired of fighting against these books as we attempted to reframe the technical learning inside of visual principles and historical examples. After settling on a book that doesn’t really encapsulate a class for years, we finally decided to write the book that we think all introductory media design students should be using. For us a student anyone learning, whether traditional and working towards a degree in art, communication, graphic design, illustration, and so on, or if she is a self-taught found-it-on-the-bookstore-shelf learner. In the twenty chapters that follow, we have created small bites of history, followed by visual references, and then digital exercises that explore the Adobe® Creative Suite in a manner that extends learning design principles to the realm of the software demonstration.

Bauhaus

One way to think of this book is a mashup of the Bauhaus Basic Course and the Adobe® Creative Cloud®. We are taking the visual principles and exercises from the Bauhaus Basic Course and teaching them in the Adobe® Creative Cloud®. The Bauhaus was an influential art, design and architectural school in Germany. It operated from 1919 to 1933, during which time it transformed art education, through its integration of art, craft, architecture and design, its emphasis on modern materials, and the creation of the Basic Course. The Basic Course was a year long course in which first year students learned composition, color theory, and how to use a variety of basic materials. When many of the instructors fled Nazi Germany, arriving in the United States and other countries, they brought this education model with them in the guise of the Studio Foundation course. This book takes its inspiration from the Bauhaus model, transforming those traditional lessons into the digital exercises in the Adobe® Creative Cloud®.

Operating Systems & Version Numbers

From the authors:

This book is written around the core principles of the Adobe® Creative Cloud® design applications. The latest bells and whistles are not that important, and frankly, they are usually a marketing tool. What matters are the core principles that do not change from version to version, or operating system to operating system. While we initially wrote this book using Adobe® Creative Suite® 3 on Mac OS 10.5, and have subsequently updated it first to Adobe® Creative Suite® 4, and most recently to Adobe® Creative Suite® 6*, we have written it to be version independent. We expect that this book will still be just as useful if you were using Adobe® Creative Suite® 2 on Windows XP, Photoshop® 7 on Mac OS 9, or future versions of the software that will be released in the years to come.

*Note:  All content and exercises have been updated to use with Adobe® Creative Cloud® 2017.

MAC or PC?

Within this book we refer to all shortcuts using the MacOS protocol. If you are using this book with Windows, simply translate the Command key (or CMD) to the Control key (CTR) on your keypad and the Option key (OPT) to the Alt key (ALT). Everything else remains the same.

Attribution

Digital Foundations – Intro to Media Design” by Xtine Burroughs and Michael Mandiberg is licensed under CC BY-NC-SA 3.0 / This is a derivative from the original work. Content is available under Creative Commons Attribution Non-Commercial Share Alike unless otherwise noted.

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